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Strikingly is kind of the new kid on the block in the website builder market. It was launched in 2012 - years later than its main competitors - and has gained quite some popularity since then. The website builder’s focus is creating single page websites without any programming skills.

This makes it very interesting for marketers and small businesses. Typical examples are portfolios, product landing pages or events where you show all your information on one good-looking page. In addition to your showcase you can also add an online store (500 products max.) and a blog.

The designs look very modern and will be displayed perfectly on smartphones and tablets. You can even enhance the mobile experience by adding a mobile action such as an easy access ‘call’ or ‘send email’ button. This will make browsing your website even easier on smartphones and tablets.

Their entry plan is free forever and will allow you to create a basic website and test Strikingly’s main features. Strikingly also recently increased the 1-page limit up to 5 pages, meaning you can now move beyond single-page websites. But what if you need more? You have to pick the Pro plan. It can handle up to 100 pages, which is probably more than most websites will need.

Let’s find out what else Strikingly has to offer! We’ll take a deep dive at what shines and what they need to improve.

Pros and Cons of Strikingly

Best in class support

With their fast, friendly and efficient help center, Strikingly came out 1st in our support test.

Ease of Use

It’s not complicated to create a website with Strikingly. The editor is a drag ‘n drop solution which makes it really beginner-friendly. Coding skills aren’t required.

Single Page Focus

The editor is great if you want to create a slick-looking single page layout.

Cheap for multiple websites

The Pro plan includes 3 websites for only $16/month. Not a bad deal as pretty much all other website builders let you pay extra for additional websites.


Generally you can optimize basic stuff like your title or meta-description, but it’s very difficult to make a single page rank well. If SEO is important to you, you’ll have to use their most expensive plan (Pro) to be able to use multiple pages.

Limited Free Version

The free version is good enough to check out the editor, but features like adding your own code (something you can do in any other free website builder) aren’t available.

Expensive (if you only need one website)

The only plan without Strikingly ads is the Pro plan ($16/month). However, it’s quite expensive compared to its competitors since it has less features overall. On a more positive note, it allows you to build up to three websites.


Strikingly offers a free plan. You can sign up for it here.


Strikingly Pricing



Good enough to check out how the editor works. 5 pages and single product store included.



Contains a domain and the online store with five products. Includes up to 2 websites. Still shows Strikingly ads.



Password protection, members areas and site search unlocked. Create up to 3 individual websites with up to 100 pages each.



All features including newsletter tool, live chat widget, and English phone support. Includes up to 5 sites, and the ability to sell unlimited products.

Prices for 1-year contracts. Domain included for 1 year. You can also opt for a monthly subscription or 2-year plans.

There’s also an add-on Audience plan, which lets you add live chat, email campaigns and paid membership subscriptions. It starts at $10/month.

Custom email addresses using your own domain can also be purchased through Strikingly – these are offered at $25/year.

Rating Details

criterion rating comments

Ease of use

The editor is well structured and easy to use. You can edit sections by choosing between different layouts, or by switching to ‘drag & drop’ mode.

Choice and flexibility of design (templates)

Around 100 templates are available, although most seem to be single-page designs. You can of course add extra pages if you need. Strikingly recently added to their template library so the designs look pretty modern.

It’s great that you can switch the design without losing any content – we’ve found that very few website builders offer this functionality these days. This means you don’t have to start from scratch all over again when you think it’s time for a different looking layout. Also the style editor gives you full control of the general appearance of your headlines, navigation, buttons etc.



You have to pick the Pro or VIP plan. Otherwise Strikingly will show a logo in the footer and add “on Strikingly” in the SEO-title.


The editor itself is available in 14 languages. The best way to create a multilingual website is to use the Multi-Language feature (requires the PRO plan at least). This will add a language switcher to your site so you can link different Strikingly websites together via sub-domains (e.g., It’s not the most elegant solution but it works. It’s possible to add both manual translations and auto-translations (via Google Translate), although you’ll need the VIP plan for the latter.


Your own domain name (e.g. .com or .net)


Buy a domain for $24.95/ year or connect an existing one in any paid plan. We recommend buying the domain somewhere else (e.g. Namecheap) since this is generally much cheaper.

Depth of navigation

If you want to have more than one level, you have to upgrade to their Pro plan. It allows you to add a dropdown menu.

Widgets (small tools to add extra functionality)

A few Strikingly widgets are available, such as a basic booking form for appointments, events and classes. A small app market for external apps is also available. Some apps like MailChimp and Ecwid will require a Pro plan though. Also, if you want to add a new feature via HTML, you’ll need a paid plan.

Mobile App


Strikingly’s mobile app lets you edit your site on a basic level. You can change text and images but can’t adjust styles or use the drag and drop feature. Functionally, it’s a little clunky – changes are automatically saved and there’s no undo button.

You can also view site stats, receive live chat messages, manage orders and respond to form submitters. It’s also possible to access the full editor by logging into on your mobile.

Yes iOS

Yes Android


The online store is a nice add-on that might be interesting if you also want to sell (works for both physical and digital products, with a max of 500 products). Stripe, Square and Paypal are all available as payment gateways. To showcase your products, you can add images, videos, and you are also able to invite your customers to leave reviews. You can also send abandoned cart recovery emails.

Search Engine Optimization (SEO)

Optimizing your titles and meta-description isn’t an issue. However, don’t expect outstanding SEO results when your entire content is displayed on one page only. In order to create more focused content, you’ll need the Pro plan. This allows you to optimize each page (100 max.) for a different keyword.


Even though it’s not really common, you can add a blog to your one-page layout. The articles open up on a page with a different design, which is not the most elegant solution. On the bright side, there is a commenting feature, RSS support and AMP available to boost loading speeds. You can also copy posts for one Strikingly site to another.


Visitor statistics

It’s possible to add Google Analytics.

Contact form


The contact form comes with a handful of default fields but you cannot add your own. You can create a custom form as a workaround, but – you guessed it – it’s only available on Pro or VIP plans.

With these plans, you can also send customized autoresponders to anyone who fills in the form.

Password protection & member areas


You can protect your website with a password in the Pro plan. Strikingly also features Site Membership that allows your visitors to sign up to view member-only content. You can even charge your audience a subscription fee for being a member (Pro plan and above).

Newsletter tool


A simple newsletter tool is available. VIP users can send up to 10,000 emails per month to 2,000 different email contacts. Alternatively you can purchase the Audience plan add-on. Of course, you can also use an external newsletter service. Email automations are also available.

Add HTML code


You need to upgrade to the PRO plan (at $16 per month) to add HTML-code to your page. A feature you usually get in the free plan of most other website builders!

Storage space

500MB - 100GB

Depends on the plan. The free plan gives you 500MB per site, while Pro gives you 20GB. The maximum amount of storage you can have is 100GB on the VIP plan, which is huge – you’d really only need this if you were uploading a lot of images and videos.

Backups & Restore


Available on Pro and VIP plans. Lets you restore one of the previous 20 versions of your site.



Yes Chat

Yes Email

Yes Telephone

If you are looking for great 24/7 support, Strikingly is your best bet. They came out 1st in our support tests, scoring top marks in both speed and support quality. Their VIP plan comes with telephone support.

Fun Factor

The editor does a great job, especially when you really just need a single page design. The menu is well designed so no need to deal with confusing settings.

Overall Rating


Strikingly is a great solution for single page layouts or very small sites. Putting such a site together is fairly easy and can be done quickly thanks to the easy interface. If you want more standard features, you’ll need at least their Pro plan though.

Strikingly Review: Conclusion

Strikingly is a website builder that shines when you want to create a single page layout. These designs have become quite popular, because they give you a good overview without having to navigate several pages. You just scroll up and down.

Every page is divided in several sections. You just click on the spot where you want a certain feature and add it. This can be a picture, some text or a contact form. You can even add more advanced features like booking forms or popups, although we found these to still be quite basic compared to the tools offered by other website builders (for example, we couldn’t find a way to accept payments through the booking tool).

If you don’t find what you need, you might find it in their app store (which, unfortunately, doesn’t hold a huge selection of apps) or you can also add some HTML directly. Keep in mind that you will need a paid plan for this.

Strikingly also comes with ecommerce. Of course, this makes only sense for small online stores. Managing a store with hundreds of products on a single page might not be very user-friendly and you will clearly have some SEO disadvantages.

Why is that? Normally, you optimize every single page for a specific keyword. Since you put all your information on one page, your info will get watered-down for Google. Is your content mainly a contact page, product page or just a portfolio of your best works? I guess you see the problem here. If SEO is important to you, you would most likely need multiple pages with more focused content.

That being said, recent updates suggest that ecommerce is an area that Strikingly is focusing more on, so we wouldn’t be surprised if this is something they address in the near future.

Where Strikingly really shines, is support. They won our extensive support test, beating established website builders like Wix and Squarespace.

So if you just need a small website for an event, a personal portfolio or some other kind of landing page, Strikingly might be perfectly fine for you. You will set it up in no time. In case you plan to create a more complex structure, you should check out Weebly. Their website is also very intuitive, but you can add an unlimited amount of subpages.

Start creating a free Strikingly website!

Leave us a comment if you have any questions or feedback about Strikingly?

Is Strikingly the right website builder for you?

You want to create a stylish single page website.

You need a support team that goes the extra mile.

You want to quickly set up a small layout.

You need more than just one website.

Your project is very SEO-focused.

You plan a complex website.

Strikingly Example Sites

Strikingly Alternatives

Weebly: The editor makes creating websites a walk in the park. Even though it has much more features, it’s still extremely beginner-friendly. As you’d expect, an online store, blog and app store are included. Furthermore, you can also create and maintain your website on the fly with their Android and iOS app. Discover the best websites to start a blog for free here.

Wix: The slick designs will allow you to create a pixel-perfect website. Creating a one page layout with fancy scrolling effects and background videos isn’t a problem at all. Wix is especially interesting if you should run into mobile view issues with Strikingly, because the editor goes so far that you can also arrange every element perfectly on a mobile phone.

Duda: The editor has a lot of similarities with Strikingly. Your page is divided into different sections where your add your elements. It also has some interesting features to personalize your website for specific target groups like mobile phone users in your area or promoting a special deal during a specific time window.


Does Strikingly provide email accounts?

Yes. They cost $25/ year. You have to register a domain through Strikingly or transfer an existing one.

Is it possible to monetize my site?

Only possible with paid plans since you can’t add external code (like Google Adsense) to the free plan.

Can I only create single-page sites with Strikingly?

No. The Pro plan allows you to have a max. of 100 pages. Special pages like Terms & Conditions, product pages or blog posts don’t count as a single page.

About Robert Brandl, BA (Hons) Munich University MUAS

robert brandl

Hi, my name is Robert Brandl, and I am the founder of Tooltester. I used to work in a digital marketing agency where I managed website and email marketing projects. To optimize my client's campaigns, I always had to find the optimal web tools. Tooltester (founded in 2010) opens this knowledge to you, hopefully saving you endless hours of research. If you have any questions, please leave a comment. You can also find me on LinkedIn.

Latest Review Updates

13 Jun 2022 - Page limit increased on free plan, multi-page templates now available
19 May 2022 - New abandoned cart recovery, booking and popup features
22 Feb 2022 - Increased storage, auto-translations added, email automations now available
17 Dec 2021 - Mobile app rating added
10 Nov 2021 - General updates
09 Jul 2021 - Customer reviews for ecommerce
03 May 2021 - More languages and blog updates
11 Sep 2020 - Small pricing changes
06 May 2020 - New Multi-Language feature
17 Apr 2020 - Paid Membership subscriptions available.
26 Nov 2019 - New Site Membership feature.
31 Oct 2019 - A few smaller updates mostly related to ecommerce.
03 Jun 2019 - General review update
23 Oct 2018 - Added results of our support test
05 Sept 2018 - Change in Adding HTML code
27 April 2018 - Initial review


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